Research on Cultivation Mode of Rural E-commerce Talents in Hubei Province

Abstract

With the rapid development of E-commerce economy, rural E-commerce in Hubei province also meets the unprecedented development opportunities. The current development of rural E-commerce in Hubei province also face many constraints, especially lack of rural E-commerce talents has become a bottleneck in the development of rural E-commerce. This paper introduces the development potential of rural E-commerce in Hubei Province, analyzed the rural E-commerce demands for talent and talent dilemma, suggests by the training method of “government domination, industry guidance, enterprises to participate and universities to teach", explore a feasible group cooperation mode for "government industry enterprise and university", in order to cultivate innovative rural E-commerce talents to adapt the demands of rural E-commerce market and provide some help for the reservation of rural talents.