New Thinking of Enterprise Marketing Strategy Under the Internet Situation

Yu-Ting Xu, Zhuo-Qing Zhang

Abstract


With the development of the society, the competition in the market is becoming more and more intense. It is necessary to strengthen the innovation of the marketing strategy of the enterprise, which can be in line with the development of the market and further promote the development of the enterprise. This article analyzes the related aspects of enterprise marketing strategy.

Keywords


enterprise; marketing strategy


DOI
10.12783/dtssehs/emss2018/24067