Investigation and Analysis of Commercial Outdoor Advertisement’s Influence on Public Space

Lan Wang, Song-Wen Jin

Abstract


With the development of commercial economy, commercial advertisement has spread all over people's daily life. Outdoor advertisement is an important means of publicity and can be seen everywhere in life. Although commercial outdoor advertisement has played a promotional role, but it also brings some negative impacts on people's lives, such as visual pollution, space occupation and so on. Based on a survey of outdoor advertisement's influence on public spaces, this article elaborates the impact of outdoor advertisements on human settlements and their influence on occupation of public spaces.

Keywords


Commercial economy; outdoor advertisement; public space; habitation


DOI
10.12783/dtssehs/emss2018/24049