Measurement and Evaluation of Convergence Development Level of Tourism Industry and Cultural Industry in Hainan Province

Abstract

Tourism industry and cultural industry are closely linked. Hainan Province is a culturally week province, but tourism is the dominant industry. It is of great practical significance to coordinate the relation between two large industries to realize convergence development. According to data about the development of two large industries in Hainan Province from 2000 to 2014, a model for measurement and evaluation of convergence coordination degree is built to make an empirical research on convergence development level as well as convergence coordination degree and type of two large industries in Hainan Province so as to draw a conclusion that tourism industry and cultural industry in Hainan Province have been adjusted to current superior convergence status from initial imbalanced status after 15 years of development but cultural industry in Hainan Province is obviously lagged behind in development compared with tourism industry.